Employer branding is about translating real life in your organization into marketing messages, values and strategies that attract the talent you need. At Xtra Mile we learn your story, strategy and goals, get to know your people, and immerse ourselves in the soul of your company. We get so involved in the ins and outs of what you do, that we are best positioned to tell your story to your future talent pool as objectively as possible.
We don’t just ‘tell’ your story, we market it. Because employer branding is all about marketing and brand experience. We help you attract the talent you need, engage new hires, and retain and empower your existing employees. We use our experience and track record to craft the right messages for your target populations. We work closely with you and your management, coaching, guiding, and taking you by the hand where needed.
At Xtra Mile we put our successful marketing methodology at your disposal to market your company’s employer brand. Just like with a successful digital campaign, our process follows very clear steps: